The Dot.Bomb Survival Guide: Surviving (and Thriving) in the Dot.com Implosion

Sean Carton does a thorough job of exploring and exploding the myths that brought down the dot.com boom. As a front-line, engaged player, Carton not only had a good view, he has a good mind for knowing and seeing what went wrong. He's working on his doctorate and he should be a great professor of this genre.This is an interesting companion to David Kuo's book. With a very similar title, Kuo is funnier and more dramatic, primarily because valueamerica.com was such a huge, single implosion and Kuo, by training, is a writer and, to some degree, a spin doctor. More serious and critical, Carton pulls no punches, examines a lot more companies, and has a more technical, well-grounded understanding the business models (or lack thereof) that created and destroyed the late 1990's version of the new economy. Start with "the greater fool" theory. Carton's book is better for the serious student wanting to see the big business picture.Carton is methodical and crisp, even dry at times. The graphics of the book, including the font and page layout, could also have been more appealing or reader-friendly. If you're teaching an e-commerce course, as I have, you want to consider Dot.Bomb.

If you ever wondered what went wrong, how and why the "dot.com" sector self-destructed so fast, this is manadatory reading. Sean, in his methodical manner, tempered with wit and humor, describes the details of the "unthinkable" of a few years back... the collaspe of the tech "fad"... and the survival of the tech revolution. He makes these distinctions as well as offers a blueprint for the continuing evolution of the revolution. A fast compelling read, recommended for anyone interested in technology's future.