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Hardcover The Customer Management Scorecard: Managing CRM for Profit Book
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ISBN: 0749438959

ISBN13: 9780749438951

The Customer Management Scorecard: Managing CRM for Profit

by , , , et al.
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This volume documents the results of global research on customer management (CM) funded by QCi, IBM and OgilvyOne. It is based on the diagnostic tool developed by QCi, the Customer Management... This description may be from another edition of this product.

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Format: Hardcover

Condition: Good

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