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Paperback The Cult of Youth: Anti-Ageing in Modern Britain Book
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ISBN: 1108705979

ISBN13: 9781108705974

The Cult of Youth: Anti-Ageing in Modern Britain

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Format: Paperback

Condition: New

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Book Overview

In this major new study, James F. Stark provides the first historical account of the most dominant ideas, practices, and material cultures associated with anti-ageing and rejuvenation in modern Britain. With a focus on the interwar period, his study uncovers the role of the commercial world in influencing attitudes towards ageing and youth. Stark argues that the technologies of anti-ageing, their commercialisation and their consumption made rejuvenation...

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