The Collaborative Sale: Solution Selling in a Buyer Driven World
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Book Overview
Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides. The Collaborative Sale guides sales professionals toward alignment with buyers, by helping them overcome their problems and challenges,...
Format:Hardcover
Language:English
ISBN:1118872428
ISBN13:9781118872420
Release Date:March 2014
Publisher:Wiley
Length:240 Pages
Weight:0.95 lbs.
Dimensions:1.0" x 6.1" x 9.0"
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