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Business & Investing Books > Marketing & Sales Books
Paperback Business Marketing Course 2e Book
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ISBN: 0470034505

ISBN13: 9780470034507

Business Marketing Course 2e

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Format: Paperback

Condition: Good

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Book Overview

The Business Marketing Course is an important and insightful book that brings together the main theories and contributions of the Industrial Marketing and Purchasing Group in a student-friendly form. The book provides complete coverage of the role of business relationships and networks in domestic and international business - a topic that is now gaining widespread attention among researchers and practitioners and is a vital part of student...

Related Subjects

Business Business & Finance Business & Investing Economics Marketing Marketing & Sales Sales Sales & Selling

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