The Basics of Media Writing: A Strategic Approach

by Scott A. Kuehn and Scott A Kuehn

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Book Overview

The Basics of Media Writing: A Strategic Approach helps readers develop the essential writing skills and professional habits needed to succeed in 21st-century media careers. This research-driven, strategy-based media writing textbook digs deeply into how media professionals think and write in journalism, public relations, advertising, and other forms of strategic communication. Authors Scott A. Kuehn and Andrew...

Format:Paperback

Language:English

ISBN:1506308104

ISBN13:9781506308104

Release Date:January 2017

Publisher:CQ Press

Length:568 Pages

Weight:2.40 lbs.

Dimensions:0.8" x 7.4" x 9.1"

Related Subjects

Language Arts

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The Basics of Media Writing: A Strategic Approach

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