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The Art of Immersion: How the Digital Generatio... 0393076016 Book Cover

The Art of Immersion: How the Digital Generatio...

Edition Description

Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. And while we watch more television than ever before, how we watch it is changing in ways we have barely slowed down to register. No longer content...

Edition Details
Format:Hardcover
Language:English
ISBN:0393076016
Format: Hardcover
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The Art of Immersion: How the Digital Generatio... 0393341259 Book Cover

The Art of Immersion: How the Digital Generatio...

Edition Description

Not long ago we were spectators, passive consumers of mass media. Now, on YouTube and blogs and Facebook and Twitter, we are media. No longer content in our traditional role as couch potatoes, we approach television shows, movies, even advertising as invitations to participate--as...

Edition Details
Format:Paperback
Language:English
ISBN:0393341259
Format: Paperback
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