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Hardcover The Art of Advertising, the Book

ISBN: 1851245383

ISBN13: 9781851245383

The Art of Advertising, the

Advertisers in the nineteenth and early twentieth century pushed the boundaries of printing, manipulated language, inspired a new form of art and exploited many formats, including calendars, bookmarks and games. This collection of essays examines the extent to which these standalone advertisements - which have survived by chance and are now divorced from their original purpose - provide information not just on the sometimes bizarre products being...

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Format: Hardcover

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