More than we ever anticipated, alliances among firms are changing the way business is conducted, particularly in the global, high-technology sector. The reasons are clear: companies must increasingly pool their capabilities to succeed in ever more complex and rapidly changing businesses. But the consequences for managers and for the economy have so far been underestimated. In this book, Benjamin Gomes-Casseres presents an in-depth account of the new world of business alliances and shows how collaboration has become part of the very fabric of modern competition.
Very new view although it is drawn from some old stories! It shows you a new eye to look at the business world, very inspriring!
An excellent book on alliance networks
Published by Thriftbooks.com User , 22 years ago
Alliance Revolution is without doubt the best book out there dealing specifically with alliance networks and constellations. It should be helpful to anyone who has to wrestle with structuring or managing alliance networks, or cope with the impact of such networks on their industry or business. A serious, thoughtful book on a topic few executives can afford to ignore.
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