The 1% Windfall: How Successful Companies Use Price to Profit and Grow

by Rafi Mohammed

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"This breakthrough 'how to' book offers a practical and comprehensive framework that shows companies how to use price to drive profits from diverse customer segments in offensive and defensive (recession, inflation, and new competitor) situations." -- Richard Spaulding, Member of the Board of Directors, Scholastic Corporation

Rafi Mohammed, author of The Art of Pricing, shows businesses how to reap financial windfalls and sustain growth...

Format:Hardcover

Language:English

ISBN:0061684325

ISBN13:9780061684326

Release Date:March 2010

Publisher:Harper Business

Length:256 Pages

Weight:0.96 lbs.

Dimensions:1.0" x 6.6" x 9.3"

Related Subjects

Business Business & Investing Business Mathematics Economics Management & Leadership Marketing & Sales Pricing Sales & Selling Skills

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The 1% Windfall: How Successful Companies Use Price to Profit and Grow

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