Terri Murphy's E-Listing and E-Selling Secrets: For the Technologically ""Clueless""

When I started this book, I figured I'd hihglight Ms.Murphy's best pointers for taking real estate business from traditional marketing forms to easy e-listing and website applications. Turns out, I practically highlighted the entire book! What a wealth of step-by-step action for even the beginner Internet user . . . and a veritable encyclopedia of the most creative innovations she and Realtors around the world are already using. I'm convinced this is the only way Realtors will continue to profitably exist - and all the answers to that existence are right here.

Terri Murphy captures the world of the internet in a simple and easy to use format. Any Realtor with the expectation of staying in business must have! An easy to read guide that can help explain the basic's of dealing in todays marketplace. This book contains many helpful hints and walks you through the why's and the why nots of how to get started dealing with our new "dot-com" world. This book will remain on your desk as a reference source, and is an excellent gift to share with anyone who testing the waters of the internet. Complete with numerous web sites to view, and technical help to ease your transition into and on the web! A solid tool.

I had the chance to pick up this book in San Francisco at the NAR convention. Boy was I surprised! I've built a couple of websites, and own more domain names than I care to admit...so, I'm pretty technologically adept. Ms. Murphy still answered a lot of questions about real estate and technology. In other words, you don't have to be clueless to get a TON out of this book. There is so much out there for agents. I personally find it hard to wade through all the technology offers that come into my e-mail everyday. It's tough to know what's good, what's not, what works, and what is a waste of time and money. She gives great tips about all areas of real estate and the Internet. Now if she just had the magic answer to avoiding cold calling and door knocking!!