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Tell the Truth: Honesty Is Your Most Powerful M...
Edition Description
Truth is a powerful marketing tool--and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and manipulate brands to convince consumers...
Edition Details
Format:Hardcover
Language:English
ISBN:1936661462
Format: Hardcover
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Tell the Truth: Honesty Is Your Most Powerful M...
Edition Description
Truth is a powerful marketing tool--and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and manipulate brands to convince consumers...
Edition Details
Format:MP3 CD
Language:English
ISBN:1522697101
Format: MP3 CD
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