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Hardcover Technology and Strategy Book

ISBN: 0195079493

ISBN13: 9780195079494

Technology and Strategy

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Format: Hardcover

Condition: Very Good*

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Book Overview

In today's complex, dynamic competitive landscape, management of technology can mean the difference between success and failure. Managers and researchers alike need effective ways to conceptualize and develop technology strategies. Richard Goodman and Michael Lawless provide tools needed to integrate firms' technology capabilities with their competitive direction.
Technology and Strategy presents models that help put technology and its market impacts...

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