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Paperback Target Marketing for the Small Business: Researching, Reaching, and Retaining Your Target Market Book

ISBN: 0936894512

ISBN13: 9780936894515

Target Marketing for the Small Business: Researching, Reaching, and Retaining Your Target Market

Yet, most small business owners have little or no marketing background and are intimidated by the thought of putting a plan to paper. This step-by-step guide takes the mystery out of marketing and shows reader how to test the market, determine buying trends and build customer loyalty.

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Format: Paperback

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