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Paperback Survey Basics Book
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ISBN: 1562868098

ISBN13: 9781562868093

Survey Basics

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Format: Paperback

Condition: Good

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Book Overview

Learning and development professionals have embraced the concept of measurement, evaluation, and ROI. They know the importance of collecting valid, reliable data--but many want to build greater skills in asking the right measurement questions the right way. Experts in their field, Jack and Patricia Phillips have written a new book on measurement with Bruce Aaron, Survey Basics: A Guide to Developing Surveys and Questionnaires.

A must read if...

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Business Business & Investing Economics

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