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Paperback Successful Product Innovation: A Collection of Our Best Book
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ISBN: 1439249180

ISBN13: 9781439249185

Successful Product Innovation: A Collection of Our Best

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Format: Paperback

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Book Overview

Stellar new product development is no accident - it is the result of a disciplined, systematic approach based on best practices. This book is a collection of 18 articles, handpicked by the authors, that span the practices critical for success; from generating breakthrough new ideas, accelerating the Stage-Gate Idea-to-Launch process, improving project selection with portfolio management and developing a product innovation and technology strategy...

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Business Business & Investing Economics

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