Strategic Public Diplomacy and American Foreign Policy: The Evolution of Influence

by Jarol B. Manheim

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Strategic public diplomacy, once commonly called propaganda, has existed since the twelfth century, when Richard I, crusading sovereign of England, plucked the eyes from his prisoners and returned them to his arch-rival Saladin--an unmistakable message intended to mold the image that Richard's foreign enemies had of him. Although their methods have grown more sophisticated and gentrified since the Middle Ages, the goal of governments employing strategic...

Format:Paperback

Language:English

ISBN:0195087380

ISBN13:9780195087383

Release Date:September 1994

Publisher:Oxford University Press

Length:224 Pages

Weight:0.70 lbs.

Dimensions:0.5" x 5.5" x 8.5"

Related Subjects

Diplomacy Humanities International Relations Language Arts Linguistics Medical Medical Books Otolaryngology Political Science Politics & Government Politics & Social Sciences Social Sciences Words, Language & Grammar

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Strategic Public Diplomacy and American Foreign Policy: The Evolution of Influence

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