Strategic Management: Competing in the Global Information Age, 8e

by Lester A. Digman

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Strategic Management is a modular textbook for a MBA-level course in strategic management and business policy. The strategy and policy fields have undergone significant changes during the past few years; those changes'both in substance and process'are incorporated in this text, which reflects both the academic and practitioner state of the art in these fields. Students are shown how to perform strategy formulation, implementation, and control, rather...

Format:Paperback

Language:English

ISBN:0759350442

ISBN13:9780759350441

Release Date:July 2005

Publisher:Custom Pub. Co.

Length:678 Pages

Related Subjects

Business Business & Investing Economics

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Strategic Management: Competing in the Global Information Age, 8e

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