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Paperback Strategic International Management: Text and Cases Book
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ISBN: 3658078839

ISBN13: 9783658078836

Strategic International Management: Text and Cases

by , ,
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A compact overview of the most relevant concepts and developments in International Management. The various strategy concepts of internationally active companies and their implementation in practice are the core of this book. The authors describe the particularities of international value chain activities and management functions and offer a thorough understanding of how Production & Sourcing, Research & Development, Marketing, Human Resource Management...

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Format: Paperback

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Business Business & Investing Economics

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