Strategic Communication: The Art of Making Your Ideas Their Ideas

by Burton Kaplan

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In this book, the author, a speechwriter for top corporate executives, divulges his communications strategy and demonstrates how to use communications to help guarantee the response you want. The... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0887304133

ISBN13:9780887304132

Release Date:January 1991

Publisher:HarperCollins Publishers

Length:211 Pages

Weight:1.15 lbs.

Dimensions:1.1" x 6.5" x 9.4"

Related Subjects

Business Business & Investing Economics Leadership Management & Leadership

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Strategic Communication: The Art of Making Your Ideas Their Ideas

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