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Paperback Strategic Communication at Work: The Impact Paradigm Book

ISBN: 1138714623

ISBN13: 9781138714625

Strategic Communication at Work: The Impact Paradigm

Strategic Communication at Work provides the reader with a practical approach to engaging in all types of communication-one-on-one, small group, and large group-to achieve intended results. The framework presented enables readers to make informed decisions that increase the effectiveness of their communication and enhance their credibility.

Lennard presents the IMPACT Paradigm-Intending, Messaging, Presence, Attending, Connecting,...

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Format: Paperback

Condition: New

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