Stand Out! Branding Strategies for Business Professionals

Watch out Tom Peters!!! Vetter is a more authentic presenter of useable information for any consultant or career changer. Vetter isn't afraid to tell it like it is, and also share other valuable information and resources.

This is a kind of book that one can refer to over and over again. It is not only useful for professionals but anybody who desires to improve his life, image, friendships,etc.This book is about integrity, self respect and finding the uniqueness in ourselves, since we are all unique in one way or another. The importance of being focused, relaxed and all the other strategies and advices in this book are priceless! Roya says this is an excellent book for any body at any stage of his/her life whether they are in business or not!

A pleasant, easy, and inspiring read about the self-branding of world class experts. The excellent format highlights numerous practical branding tips offered by each profiled expert. This book is essential for those business professionals who are in the process of building their business as well as those who are just beginning.

If you are looking for ways to make yourself and your business stand out from the competition, do yourself a favor and read this book. Simon Vetter captures the essence of personal brand building by profiling well-known people in the leadership and human development field like David Allen, Marshall Goldsmith, Nido Quebein, Tony Alessandra and Beverly Kaye. All are authors and each has a unique perspective on promoting yourself authentically by knowing yourself and your abilities. Vetter also packs the book with his own story as well as insights gathered from his years as an executive development coach. "Stand Out!" will help you make your mark.

This book was effortless to read. It was clear, concise and directly to the point. It encourages you to learn & grow by connecting with World-class experts in their fields - those who have made it BIG through specific branding strategies. The book offers tools and practical solutions to make more money, connect with many more people, and build a brand that is uniquely yours. What can be better than that!? Particularly, I appreciated the down-to-earth approach Mr. Vetter uses by describing powerful insights from those who really know how to brand. If you want to push to the front, develop focus, find your voice and become well-known in your career, whatever it is, this is the book for you.