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Computers & Technology Books > Graphic Design Books
Paperback Shaping Information: The Rhetoric of Visual Conventions Book
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ISBN: 0809338785

ISBN13: 9780809338788

Shaping Information: The Rhetoric of Visual Conventions

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Format: Paperback

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Book Overview

From charts, texts, and graphs to illustrations, icons, and screens, we live in an information age saturated with visual language. Yet the underlying principles that provide structure for visual language have long eluded scholars of rhetoric, design, and engineering. To function as a language that reliably conveys meaning, visual language must embody codes that normalize its practices among both the designers who employ it and the readers who interpret...

Related Subjects

Communication Communication & Journalism Communications Creative Writing & Composition Education & Reference Foreign Language Study & Reference Language Arts Literature Rhetoric Social Science

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