Sex in Consumer Culture: The Erotic Content of Media and Marketing

by Tom Reichert

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Book Overview

Sex in Consumer Culture: The Erotic Content of Media and Marketing considers the use of sex to promote brands, magazines, video games, TV programming, music, and movies. Offering both quantitative and qualitative perspectives from leading scholars in a variety of disciplines, this volume addresses a range of integral issues such as media promotion, racial representations, appeals to gay and lesbian communities, content analyses, and case studies.

Format:Hardcover

Language:English

ISBN:0805850902

ISBN13:9780805850901

Release Date:August 2005

Publisher:Routledge

Length:394 Pages

Weight:1.64 lbs.

Dimensions:1.0" x 6.3" x 9.2"

Related Subjects

Business Business & Investing Communication & Media Studies Economics Social Science Social Sciences

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Sex in Consumer Culture: The Erotic Content of Media and Marketing

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