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Hardcover Services Marketing Book

ISBN: 0023905638

ISBN13: 9780023905636

Services Marketing

This text with cases provides a contemporary overview of key issues in the marketing of services. It explores many issues that are familiar to students with a foundation in principles of marketing,... This description may be from another edition of this product.

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Format: Hardcover

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We receive fewer than 1 copy every 6 months.

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