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Hardcover Sales Meets Brain Research: Just Let Your Customer Buy Book

ISBN: 3658383232

ISBN13: 9783658383237

Sales Meets Brain Research: Just Let Your Customer Buy

This book describes a sales pitch strategy based on the latest scientific findings in brain research that provides salespeople with a blueprint for systematic, non-manipulative, structured customer conversations.

Why do negotiations sometimes lead to success and other times not? Why do customers sometimes react positively and sometimes negatively to comparable procedures and decision-making processes? The authors explore all these questions...

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Format: Hardcover

Condition: New

$89.99
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