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Paperback Sales Force Management Book

ISBN: 1119702836

ISBN13: 9781119702832

Sales Force Management

The second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, and sales technology, this practical resource integrates selling and sales management while highlighting the importance of teamwork in any sales and marketing organization. The text presents core concepts using a comprehensive pedagogical framework--featuring real-world case...

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Format: Paperback

Condition: New

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