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Paperback Rhetorical and Critical Approaches to Public Relations II Book

ISBN: 0805864245

ISBN13: 9780805864243

Rhetorical and Critical Approaches to Public Relations II

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Format: Paperback

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Book Overview

This volume illustrates the application of rhetorical theory and critical perspectives to explain public relations practices. It provides a systematic and coherent statement of the crucial guidelines and philosophical underpinnings of public relations. Rhetorical and Critical Approaches to Public Relations II addresses the rhetorical/critical tradition's contribution to the definition of public relations and PR practice; explores the role of PR...

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