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Business & Investing Books > International Business Books
Hardcover Reverse Innovation: Create Far from Home, Win Everywhere Book
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ISBN: 1422157644

ISBN13: 9781422157640

Reverse Innovation: Create Far from Home, Win Everywhere

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Format: Hardcover

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Book Overview

A New York Times , Wall Street Journal , USA Today , Amazon Bestseller Reverse Innovation is the new business idea everyone is talking about. Why? Because it presents the blueprint for scaling growth in emerging markets, and importing low-cost and high impact innovations to mature ones. Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation...

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Business Business & Investing Economics Strategic Planning

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