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Hardcover Questionnaires and Inventories: Surveying Opinions and Assessing Personality Book

ISBN: 0471168718

ISBN13: 9780471168713

Questionnaires and Inventories: Surveying Opinions and Assessing Personality

A complete, hands-on guide to designing, administering, and interpreting questionnaires and inventories Whether you want to measure aptitudes, attitudes, tastes, or persuasions, buying habits, health risks, or political bents, this guide can show you how to design and use the right tools for the job. Drawing upon his considerable experience designing and administering questionnaires, inventories, and rating scales of all sorts, psychologist Dr. Lewis...

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Format: Hardcover

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