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Paperback Python for Marketing Research and Analytics Book

ISBN: 3030497224

ISBN13: 9783030497224

Python for Marketing Research and Analytics

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Format: Paperback

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Book Overview

Part I: Basics of Python.- Chapter 1: Welcome to Python.- Chapter 2: The Python Language.- Part II Fundamentals of Data Analysis.- Chapter 3: Describing Data.- Chapter 4: Relationships Between Continuous Variables.- Chapter 5: Comparing Groups: Tables and Visualizations.- Chapter 6: Comparing Groups: Statistical Tests.- Chapter 7: Identifying Drivers of Outcomes: Linear Models.- Chapter 8: Additional Linear Modeling Topics.- Part III Advanced data...

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