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Paperback Public Relations Writing in Australia Book

ISBN: 0195561074

ISBN13: 9780195561074

Public Relations Writing in Australia

Public Relations Writing in Australia approaches public relations as an ehtical and professional element of strategic organisational management. It encourages studens to regard themselves as beginning practitioners who need to understand the social, economic, political and multicultural contexts in which they work. The book deals with writing from a professional practice perspective but refers, where appropriate, to relevant communication theories...

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Format: Paperback

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