Public Relations for Management Success

by Frank Jefkins

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Originally published in 1984. Public relations is a key element necessary for success in all business activities. Although some businessmen see public relations as a separable business function, this book argues convincingly that public relations should really be an integral management function, practised by all managers, all the time.

Public Relations for Management Success
defines public relations and examines particular techniques,...

Format:Hardcover

Language:English

ISBN:1138571628

ISBN13:9781138571624

Release Date:April 2018

Publisher:Routledge

Length:148 Pages

Weight:0.71 lbs.

Dimensions:0.4" x 5.5" x 8.5"

Related Subjects

Business Business & Investing Economics

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Public Relations for Management Success

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