Proposal Guide for Business Development and Sales Professionals by Newman, Larry (2001) Paperback

The Shipley Proposal Guide was handed out at all of the Shipley workshops I attended in DC: Writing Winning Proposals, Managing Winning Proposals, and Capture Management. Bob Winslow (recently retired from Shipley) was the presenter for the workshops I attended; he is one of the most experienced proposal professionals in the country. Bob was involved with the development of the latest version of the Proposal Guide. The Shipley method stresses the use of "systems" for new business development and their philosophy carries over into the Proposal Guide. The firm has helped hundreds of their clients write proposals during the past 15 or so years. They took the systems approach and developed the guide. Overall, the Proposal Guide is EXCELLENT. I use it not only when I'm writing or managing proposals for clients, but also as a resource when preparing sales and marketing presentations, press releases, and newsletters. You won't be dissatisfied. The guide is worth much more than the asking price. [...]

As a Proposal Manager I have found this book to be a wealth of knowledge and would highly recommend it to anyone in the Proposasl field.