Profiting from Intellectual Capital: Extracting Value from Innovation

by Christine Sullivan and Patrick H. Sullivan

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"Profiting from Intellectual Capital" - Dieses Buch beschäftigt sich mit der Frage, warum geistiges Eigentum als finanzieller Vermögenswert gilt, was man darunter versteht, wo es anzutreffen ist, wie man es investiert und wie man es erntet, um den Shareholder Value zu steigern. Autor Patrick Sullivan erläutert hier, wie Unternehmen aus ihrem intellektuellen Kapital finanzielle Vorteile und eine noch grö ere Wertschöpfung erzielen können. Das Buch...

Format:Hardcover

Language:English

ISBN:047119302X

ISBN13:9780471193029

Release Date:March 1998

Publisher:Wiley

Length:384 Pages

Weight:1.90 lbs.

Dimensions:1.2" x 6.3" x 9.3"

Related Subjects

Accounting Accounting & Finance Business Business & Finance Business & Investing Economics Finance Intellectual Property Law Management Management & Leadership Marketing Research Textbooks

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Profiting from Intellectual Capital: Extracting Value from Innovation

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