Presidential Elections: Strategies and Structures of American Politics (Presidential Elections)
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Book Overview
Brimming with data and examples from the 2008 and 2012 elections, and laced with previews of 2016, the fourteenth edition of this popular text offers a complete overview of the presidential election process from the earliest straw polls and fundraisers to final voter turnout and exit interviews. The comprehensive coverage includes campaign strategy, the sequence of electoral events, and the issues, all from the perspective of the various actors in the election process: voters, interest groups, political parties, the media, and the candidates themselves. Revised to give students the most up-to-date understanding of the electoral process, the fourteenth edition of Presidential Elections - provides complete coverage of the 2012 election and presidential selection process changes for 2016; -offers a greater focus on 21st Century elections and increasing party polarization; -explains the new 2016 campaign finance rules and their implications; -explores the increasing demographic diversity of the presidential electorate and its possible 2016 impacts; -includes insight on the evolution and impact of new "microtargeting" campaign technologies; and -presents a revised and updated analysis of possible reforms of the presidential election process.
Format:Paperback
Language:English
ISBN:1442253673
ISBN13:9781442253674
Release Date:August 2015
Publisher:Rowman & Littlefield Publishers
Length:360 Pages
Weight:1.64 lbs.
Dimensions:0.9" x 7.1" x 9.9"
Grade Range:Postsecondary
Customer Reviews
4 ratings
Studying the Presidency
Published by Thriftbooks.com User , 16 years ago
I ordered this book because it was the required text for an adult education course in which I enrolled. One day after I placed the order (and it was on its way to me), the class was cancelled for lack of enrollment. Thus, the book suddenly had no IMMEDIATE value for me. I've kept it, however, for possible later reference.
Thorough Guide to Presidential Elections
Published by Thriftbooks.com User , 16 years ago
"Presidential Elections" is a guide to America's big quadrennial elections. It outlines the entire process, discussing voters and voting blocks, money and television, and continues through the nomination process and party conventions. As for the fall campaign, the book examines polling and focus groups, television and other media, the Electoral College, domestic issues, social issues, and foreign policy. In the eighth (1991) edition, there is a fascinating appendix showing the vote by various voter groups for the elections from 1952 through 1988.
A detailed look into the current democratic system
Published by Thriftbooks.com User , 24 years ago
The book is very detailed and informative in the election process. The book covers everything from the primaries to push polling as well as finacing and campaign reform. The book walks you through the political process starting with the time before the primaries and ends with the rap up of the election.If you are just entering the world of politics or you would like to know excatly where your votes goes, this is a great book for you. It is easy to read and goes into great lenght on the presidential elction process. I read this book when I began my study of political science and I would recomend it as a stepping stone into politics. It is a must have for any political junkie or the average person that would like to get involved in politics.
A must read for one interested in presidential elections!
Published by Thriftbooks.com User , 24 years ago
Polsby's Presidential Elections offers a clear and cogent account of the presidential election process including the strategic incentives facing: voters, parties, interest groups, candidates, and the press. He debunks myths propounded by the popular press on why Americans don't vote (we're so mobile, not we're alienated), analyzes the differing strategic positions faced by the major parties, and shows how the news media has evolved into a crucially important interest group, with its own interests. The book is easily accessible to those who have no formal training in political science, while it offers new insights for serious students. In sum, Polsby's book should appeal to anyone who wants to understand why presidential elections operate the way they do.
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