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Paperback Presidential Communication and Character: White House News Management from Clinton and Cable to Twitter and Trump Book
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ISBN: 1138212237

ISBN13: 9781138212237

Presidential Communication and Character: White House News Management from Clinton and Cable to Twitter and Trump

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Format: Paperback

Condition: Good

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Book Overview

This book traces the evolution of White House news management during America's changing media environment over the past two decades. Comparing and contrasting the communication strategies of Bill Clinton, George W. Bush, Barack Obama, and Donald Trump, it demonstrates the difficulty that all presidents have in controlling their messages despite a seemingly endless array of new media outlets and the great advantages of the office. That difficulty...

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Political Science Politics & Social Sciences

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