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Paperback PR and Communication in Local Government and Public Services Book
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ISBN: 0749466162

ISBN13: 9780749466169

PR and Communication in Local Government and Public Services

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Format: Paperback

Condition: New

$45.99
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Book Overview

In the UK's current climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. Meanwhile, changes in the media - from the rise of social media, to web access for older consumers - present new challenges for local councils about how to best convey their key messages and protect their 'brand'.

Full of expert advice,...

Related Subjects

Business Business & Investing Economics Political Science Politics & Social Sciences

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