Posters: A Concise History

This compelling art book contains beautiful images, illuminating details, and thumbnail sketches of modern art movements. The section titled "Posters and Reality" includes vivid posters and explores the ideas of expressionism, realism, and surrealism in an accessible, yet scholarly manner. "Posters and Society", however, remains my favorite section. Tracing the evolution of the poster through travel, theater, and liquor ads, Barnicoat explains the significance of outdoor advertising in modern cities. Posters also seem to lend themselves to an ironic, comic style. Yet the classic posters from World War I and II show that governments can also develop ideas in the popular medium. Wartime posters played a critical role in recruitment of soldiers, selling War Bonds, and instructing civilian populations to conserve precious supplies. Barnicoat also seems fascinated with the use of posters by communist (Soviet Union, Mao's China, Castro's Cuba) and fascist dictatorships (Nazi)to create "consensus" and the illusion of mass support. He juxaposes these propagnda efforts with the students' posters of May '68 saying "these were attempts to produce a genuine pattern of popular art." (While few propaganda posters have become popular collectibles, wartime posters and protest posters from the 1960s command good prices these days among vintage poster collectors.)Written in 1973 in a belated celebration of the poster's 100th birthday, this classic art book does show its age - both in the evident leftist sympathies and ignoring recent trends. Posters: A Concise History, however, remains the best introduction for art lovers, graphic designers, and poster collectors.

A delightful little book that has something to please everyone: an extensive collection of poster graphics from just before the turn of the twentieth century to the present -- Toulouse-Lautrec to Warhol, and then some -- and solid historical and cultural background information as well. Well written, well researched, well illustrated, well worth the money.