Poor Richard's Web Site: Geek-Free, Commonsense Advice on Building a Low-Cost Web Site

Every business needs a Web site. The online brochure has replaced the printed brochure because it is easier to change and cheaper to distribute. With your "store front" open to the world, customers will come to you. There are a lot of specialized books on html written in geek-speak. Peter Kent covers the whole field and makes it easy. He discusses the preparation, creation and promotion of your site. For coverage, click on Table of Contents in the left-hand column of this page. Includes checklists and an index. Peter Kent is the author of more than 30 books about computers and the Internet. As the author of 113 books (including revisions and foreign-language editions) and over 500 magazine articles, I highly recommend this book to anyone who is in business. [email protected].

Not being an IT or computer professional, yet having a fair amount of experience in setting up web sites for small businesses or non-profits, i always wanted to read a good overview of the field. This is it. If you are a business manager of a small to medium-sized business wondering what it's all about, this book is a great start and an easy read. Worth every penny.

If you could buy only one book about developing a web site, this is the one I'd recommend. Peter Kent provides very thorough coverage of all aspects of web site development, but goes further by listing hundreds of links to sites that contain additional information. Couple this with Peter's excellent web site and e-mail newsletter, and you have a high-quality resource that is frequently updated and expanded. The common-sense approach is refreshing, and perfect for someone who wants to develop a web site without making it a career.

     The Internet has become the home of a number of Websites offering information on a variety of issues, products, and services. Would you like to join us? Need help? There are plenty of fine books around to help you design a good Website. They offer different levels of instruction for a variety of reading audiences. Peter Kent has written Poor Richard's Web Site to help the average non-technically inclined person to design an effective Website and to have an effective online presence.      This book stands out from most other Website design books because the author writes from his own personal experience. His personal interest shows as he guides his readers along. His personal involvement throughout the book offers his readers, particularly those new to the online scene, the confidence they need to succeed online. It is user-friendly, avoiding the big hype and technical jargon found in many other books.      The author provides extensive help on a variety of Website matters such as determining if a Website is necessary, selecting Website hosting companies, selecting and using HTML authoring tools, Website design tips, taking orders online, registering domain names, registering Websites with Internet search engines, searching the Internet for prospective clients, advertising, and applying effective marketing principles.      One notable feature of the book is the listing of hundreds of Website links offering additional Website design assistance, marketing help, graphic images, scripts, online payment information, and other important help. A companion Website for the book features an extensive updated listing of these Websites. The author offers his readers a truly amazing collection of additional resources!      This book targets aspiring Website designers who need help setting up an online presence. If you are short on time, money, and experience this book will provide all the help you need. It's packed! Keep it within your reach while designing your Websites. Highly recommended!

Sure, there are plenty of good books about FrontPage, HTML coding, designing web sites and web graphics. I've written a few myself. But this book is something different -- and needed! Peter Kent demystifies the basic process of of setting up a web site and provides all the missing links that other books don't cover. Chapter 14 on Taking Orders Online is a good example. The book is a great starting point for a small business, non-profit or community group that wants to get on the web.