Playing for God: Evangelical Women and the Unintended Consequences of Sports Ministry
(Part of the North American Religions Series Series)
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Book Overview
When sports ministry first emerged in the 1950s and 1960s, its founders imagined male celebrity athletes as powerful salespeople who could deliver a message of Christian strength: "If athletes can endorse shaving cream, razor blades, and cigarettes, surely they can endorse the Lord, too," reasoned Fellowship of Christian Athletes founder Don McClanen. But combining evangelicalism and sport did much more than serve as an advertisement for religion:...
Format:Paperback
Language:English
ISBN:1479818135
ISBN13:9781479818136
Release Date:July 2015
Publisher:New York University Press
Length:256 Pages
Weight:0.90 lbs.
Dimensions:0.7" x 5.9" x 9.2"
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