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Hardcover Pink Ribbon Blues: How Breast Cancer Culture Undermines Women's Health Book

ISBN: 0199740453

ISBN13: 9780199740451

Pink Ribbon Blues: How Breast Cancer Culture Undermines Women's Health

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Format: Hardcover

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Book Overview

Pink ribbon paraphernalia saturate shopping malls, billboards, magazines, television, and other venues, all in the name of breast cancer awareness. In this compelling and provocative work, Gayle Sulik shows that though this "pink ribbon culture" has brought breast cancer advocacy much attention, it has not had the desired effect of improving women's health. It may, in fact, have done the opposite. Based on eight years of research, analysis of advertisements...

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