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Paperback Persuasion in Your Life Book

ISBN: 1138689602

ISBN13: 9781138689602

Persuasion in Your Life

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Format: Paperback

Condition: New

$120.27
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Book Overview

Persuasion in Your Life, 2nd Edition speaks directly to the student by focusing on real-life experiences, from critically viewing persuasive public campaigns to making business and health care decisions. This new edition concludes with a new chapter on the assessment of persuasive messages. It also features new chapter-opening vignettes that immediately apply concepts to daily life, as well as "What You've Learned" reviews for comprehension. Students...

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