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Paperback Persuasion in Society Book
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ISBN: 036761572X

ISBN13: 9780367615727

Persuasion in Society

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Format: Paperback

Condition: New

$115.00
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Book Overview

This fully-updated fourth edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving perspectives from rhetoric, critical theory, and social science and applying their insights to practical political, social, and business contexts.

This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its...

Related Subjects

Language Arts Political Science Politics & Social Sciences Psychology

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