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Printed Access Code Strategic Management: A Competitive Advantage Approach, Concepts and Cases Book

ISBN: 0135637112

ISBN13: 9780135637111

Strategic Management: A Competitive Advantage Approach, Concepts and Cases

A practical, skills-oriented approach to strategic management. In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. It offers more coverage than any other...

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