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Paperback Optimarketing: Marketing Optimization to Electrify Your Business Book

ISBN: 1499272251

ISBN13: 9781499272253

Optimarketing: Marketing Optimization to Electrify Your Business

Optimarketing is about optimizing every major aspect of your marketing. In "Optimarketing: Marketing Optimization to Electrify Your Business," Robert Rosenthal shares lessons learned from thousands of marketing tests, dozens of record-breaking campaigns, and more than a century of marketing history. Readers are treated to more than 75 original essays and 12 case examples on what it genuinely takes to optimize marketing results. Rosenthal, founder...

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Format: Paperback

Condition: New

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