Operations Management: An Integrated Approach

by W. Rocky Newman, Mark Hanna, W. Rocky Hanna, Mark; Newman

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This textbook emphasizes two major themes, first, that adding value and customer satisfaction should be the ultimate objective of any firm, and second, integrated operations - it usually takes coordinated operations to deliver the combination of service and value required to satisfy customers.

Format:Hardcover

Language:English

ISBN:013258526X

ISBN13:9780132585262

Release Date:January 2001

Publisher:Prentice Hall

Weight:3.50 lbs.

Dimensions:10.3" x 1.3" x 8.3"

Related Subjects

Business Business & Investing Economics

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Operations Management: An Integrated Approach

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