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Paperback On Air: Methods and Meanings of Radio Book

ISBN: 0340652314

ISBN13: 9780340652312

On Air: Methods and Meanings of Radio

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Format: Paperback

Condition: New

$69.36
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Book Overview

Surpassed by television as the primary source of entertainment and information, radio still has a unique place in the mass media spectrum. At once powerfully pervasive and totally invisible, it's a fascinating subject for study. This wide-ranging theoretical and critical approach provides an in-depth examination of radio's codes (speech, music, noise, and silence), the conventions of using these codes, and the dominant modes of reception. The text...

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