Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do

by Thomas A. McLaughlin

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Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do is the first nonprofit-oriented book to describe strategic positioning as an alternative to traditional strategic planning. Even in the nonprofit sector, strategic planning is becoming discredited as a formulaic, go-nowhere exercise. This book will take the reader on a stimulating journey through nonprofit strategy development and implementation. The book is timely because the nonprofit...

Format:Hardcover

Language:English

ISBN:0471717495

ISBN13:9780471717492

Release Date:March 2006

Publisher:Wiley

Length:272 Pages

Weight:1.25 lbs.

Dimensions:0.9" x 6.4" x 9.3"

Related Subjects

Business Business & Finance Business & Investing Economics Industries & Professions Management Management & Leadership Motivational Nonprofit Organizations & Charities Systems & Planning

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Nonprofit Strategic Positioning: Decide Where to Be, Plan What to Do

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