No B.S. Wealth Attraction for Entrepreneurs [With CD]

This book is all about the way you think. Money, actions that you take, people that you hang around with are all discussed. It's not one of those "If you dream or constantly think about it then it will happen" type of books. I started putting into practice some of the ideas Dan discusses even before I finished the book and immediately saw results. A lot of the ideas I had known in the back of my mind but reading them coaxed me into taking action on them and not just thinking about them. You know a book is good when it helps you before you get through reading it. Some of the highlights are * Don't wait till you get all your ducks in a row..start NOW, you can make course corrections as you progress and learn. *Make sure you do at least one thing a day to keep the pipeline of future income filled. * Don't just think in terms of daily transactions but also the value of future business. * Get rid of negative people that hang around you. Dan gives them a great label of Wealth Blockers. * Hope is not a strategy... is this not one of the truest things that you have ever heard and yet we all know people that live with no real plans of how to achieve success. I could go on but if you combine this book with No B.S. Time Management for Entrepreneurs (No B.S. Series) you will have a one-two punch that will put you miles ahead of the competition. All of Dan's no B.S, books are not of the same level of quality, but I think this is the best one of the bunch. If you have read this far then you need to take action. Buy this book along with Dan's Time Management and put what they teach into practice. Kennedy's Time Management will show you how to get rid of the Time Vampires so that you can put the business advice he dispenses in this book to use. Just knowing stuff is useless unless you put it to use. There is a phrase that NLP people will recognize called congruence... your actions and thoughts must be aligned to produce results. By reading the various reviews you have shown that you are interested in achieving success as an entrepreneur. Now you must make your actions match your thoughts and get the info that is contained in this book. Its cost is much less than a single night out and it will alter the way you act and think for the rest of your life. that's a pretty good bargain by any measure.

Let's get the basics out of the way. (1) This book is full of self-promotion; (2) Kennedy can be offensive, irritating and arrogant;(3) Kennedy has helped create more than 100 millionaires and knows whereof he speaks in terms of wealth creation; (4)some or all of this information can be found in other books--but you just don't find it condensed and targeted like this. There is a lot of hype out there today about "focusing on a goal" and it somehow magically will be drawn to you. Kennedy says that defining and focusing on a goal is critical, but if you want to attract wealth into your life, you must consider your beliefs about wealth, your strategies to bring wealth into your life and your behaviors in implementing those strategies. So, think beliefs, behaviors and strategies. Most of us have unconscious beliefs about money (it is limited, it has to be hard earned) that get in our way of making it, and most of us don't have behavior congruent with our desire to attract wealth--that is, congruent with the behavior of those who have already attracted wealth. The book is really only 167 pages--26 "Wealth Magnets."(That's really all you need to read and re-read.) The rest is info from successful entrepreneurs and Kennedy's recommended resources. Read it or not, Kennedy will say he doesn't care. He has put the information into the universe and now its up to you. Thirteen bucks and a couple hours of your time might show you something you don't know. To be honest, Kennedy frequently ticks me off with his over the top no BS attitude, but you cannot argue with his results--or his comprehensive, no nonsense approach to wealth attraction. One final thought. The book is only 13 bucks because it is partially a marketing mechanism--he wants you as a customer so the book is cheap knowing the long term value of anyone who joins his Kennedy Inner Circle. But that is a marketing lesson and a wealth creation strategy, isn't it?

This book is really no b.s. Kennedy tells it like it is, attacks popular self-help myths and gives a simple but powerfull advice on how to stop "wealth inhibition" (he brilliantly shows that almost everybody soffers from it). I've read the book 3 times and now my view on the world is different and I see a lot of opportunities of easily multiplying my already prosperous business that I didn't see before. One of the most useful chapter for me was about "domino opportunity" (you'll see, it gives a whole new perspective on your business or career strategy). Yes, there's a whole section of advertising from Dan's friends in this book, but I don't really see a problem here. I didn't read it and you can read, if you are interested, or skip it just like me. In short: read it, if you like Donald Trump Books, Randy Gage books, Ayn Rand books. It is really a rare kind of book in the market full of unrealistic books making success look too romantic OR too hard-work, will power and discipline based. Read if you want truth, even it is not very popular.

The new year brought two new books by direct marketing master Dan Kennedy. Dan Kennedy is the author of famous (among direct marketers) "No B.S. Marketing Letter," a monthly newsletter designed to help marketers market better. Kennedy is known for his blunt, no-holds-barred approach in his marketing discussions. Thus, his writing is concise and to the point. His two new offerings are no different: No B.S. Direct Marketing and No B.S. Wealth Attraction for Entrepreneurs pick up right where the last three books by Kennedy in this series left off. (The other three books are No B.S. Sales Success, No B.S. Time Management for Entrepreneurs, and No B.S. Business Success; all five are well worth owning.) Kennedy takes a slightly different approach in these two books than he did in his previous three. In these two, he only writes about one-third to one-half of the book. The remainder of each book is filled out with related chapters from members of Kennedy's marketing "Inner Circle," those who subscribe to his newsletter and his personal coaching groups, and experience a great degree of monetary success in their businesses as a direct result of Kennedy's help and insights. (He also includes an audio CD in each book that enhances and develops the book's contents.) For example, in No B.S. Wealth Attraction for Entrepreneurs, Kennedy writes Section I, which contains twenty-six "wealth magnets." Each wealth magnet is one concept that an entrepreneur must learn, understand, or master in order to attract wealth. These magnets include such concepts as not feeling guilty about acquiring wealth, realizing that wealth is "out there" and you can obtain it, and thinking in terms of building long-term equity, not just short-term income. Section II of the book is comprised of content from "guest experts" who show how they applied the wealth magnets and grew wealthy because of it. Many of these chapters are focused on real estate investing; I would have preferred a broader range of experts, especially in various direct-marketing businesses, because Kennedy is noted for his expertise in direct-marketing. Similarly, No B.S. Direct Marketing is composed of two main sections, the first written by Kennedy and the second by another grouping of experts. In Kennedy's section, he tackles the foundation of direct marketing, which consists of a series of ten rules, set up to read as the Ten Commandments of direct marketing. Such rules include There Will Be Tracking and Measurement and There Will Be Follow-Up, among others. The second part of this foundation is the "results triangle", consisting of the interplay between message, media, and markets, and how they all tie together. Section II of this book features contributions from guest experts, but differs from Wealth Attraction in that more business sectors are covered. Specifically, the focus in this section is how retail, restaurant, professional services, sales, and service businesses have used direct mark